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蓝海战略概述. 蓝海战略 （Blue Ocean Strategy） 是由欧洲工商管理学院的W·钱·金（W. Chan Kim）和莫博涅（Mauborgne）提出的。.I've read this summary on a number of occasions and believe its fundamental principles. To truly implement blue ocean requires full engagement across all departments.. //lccn.loc.gov/2016041968 No part of this book may be reproduced in any form or by any means,. from Blue Ocean Strategy. feel the Joy of Lean in your.258 Pages · 2005 · 2.18 MB · 1,629 Downloads · Free E-Book. Blue Ocean Strategy How to Create Uncontested Market Space and. Blue Ocean Strategies In.Blue Ocean Strategy How to Create Uncontested Market Space & Make Competition Irrelevant by W Chan Kim available in Hardcover on Powells.com, also read synopsis and.
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